1. Introduction

CartLink ("we," "our," or "us") operates the website cartlink.ae and provides premium fitness, wellness, beauty, and sports equipment to customers across the United Arab Emirates and internationally.

This Privacy Policy describes how we collect, use, disclose, and protect your information when you use our website, interact with us via WhatsApp, or engage with our services. By using our website, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We collect several types of information to provide and improve our service to you:

2.1 Personal Information You Provide

When you place an order, submit a contact form, or communicate with us, we may collect:

• Full Name — To identify you and personalize our service
• Email Address — To send order confirmations and respond to inquiries
• Phone Number — To contact you regarding your order via WhatsApp or phone
• Delivery Address — To ship your order to the correct location
• Country — For international shipping and regional compliance
• Order Details — Including product selections, quantities, and preferences

2.2 Information Collected Automatically

When you visit our website, we may automatically collect:

• Device Information — Browser type, operating system, device type
• IP Address — For security and approximate geographic location
• Usage Data — Pages visited, time spent on site, referral source
• Cookies & Tracking Technologies — To enhance your browsing experience

3. How We Use Your Information

We use the information we collect for the following purposes:

• Order Processing — To fulfill your orders and arrange delivery
• Customer Communication — To respond to inquiries via WhatsApp, email, or phone
• Service Improvement — To analyze website usage and enhance user experience
• Marketing — To send promotional offers (only with your explicit consent)
• Legal Compliance — To comply with applicable laws and regulations
• Security — To detect and prevent fraud or unauthorized access

4. WhatsApp & Communication

CartLink uses WhatsApp as a primary communication channel for order confirmations, customer support, and inquiries. When you contact us via WhatsApp or submit our contact form with the WhatsApp option:

• Your message and contact details are transmitted securely through WhatsApp's encrypted platform
• We retain conversation history to provide consistent customer support
• We do not share your WhatsApp conversations with third parties

5. Email & Form Submissions

When you choose to submit our contact form via email, we use Formspree as our secure form handling service. Formspree processes your submission and delivers it to our team. Formspree's use of your data is governed by their Privacy Policy.

6. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

• Remember your preferences and settings
• Maintain your shopping cart between visits
• Analyze website traffic and performance
• Understand how visitors interact with our content

You can control cookie preferences through your browser settings. However, disabling cookies may affect certain features of our website.

7. Third-Party Services

We may share your information with trusted third-party service providers who assist us in operating our business:

• Shipping Partners — To deliver your orders
• Payment Processors — To securely handle transactions
• Analytics Services — To understand website performance
• Communication Platforms — WhatsApp and Formspree

These third parties are contractually obligated to protect your data and use it only for the specified purposes.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Order records are typically retained for a minimum of 5 years to comply with UAE commercial regulations.

10. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Right to Access — Request a copy of the personal data we hold about you
• Right to Rectification — Request correction of inaccurate or incomplete data
• Right to Erasure — Request deletion of your personal data (subject to legal obligations)
• Right to Restrict Processing — Request limitation of how we use your data
• Right to Data Portability — Request transfer of your data to another service
• Right to Object — Object to processing of your data for marketing purposes
• Right to Withdraw Consent — Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us using the information provided below.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child without parental consent, we will take steps to delete that information.

12. International Data Transfers

As we serve customers globally, your information may be transferred to and processed in countries outside of your country of residence. These countries may have data protection laws that are different from the laws of your country. We ensure appropriate safeguards are in place to protect your information during such transfers.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

14. Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of the United Arab Emirates. Any disputes arising from this policy shall be subject to the exclusive jurisdiction of the courts of Dubai, UAE.